This is question 13 of 80 in the Meta Blueprint Certification Exam Answers practice test.
Question
[Multiple Choice] In what order is an advertising campaign created on Facebook?
Options
- Ad, then ad set, then campaign
- Campaign, then ad set, then ad
- Ad set, then campaign, then ad
- Campaign, then ad, then ad set
Answer
Correct Answer: Campaign, then ad set, then ad
Explanation
Campaign creation follows a top-down flow: first the campaign with its objective, then the ad set with targeting and budget, then the individual ad with creative.