Q65: What is the purpose of A/B testing (split testing) in Meta advertising? Q65: What is the purpose of A/B testing (split testing) in Meta advertising? | 2026-5-19 20:45 | 4 | Meta Blueprint Certification 115 字 | 1 分钟内 This is question 65 of 80 in the Meta Blueprint Certification Exam Answers practice test. Question [Multiple Choice] What is the purpose of A/B testing (split testing) in Meta advertising? Options To automatically double the ad budget To test different versions of an ad or strategy to see which performs better ✅ To split the ad between Facebook and Google Ads To test whether your Page is verified Answer Correct Answer: To test different versions of an ad or strategy to see which performs better Explanation A/B testing compares two or more variations of an ad element (audience, creative, placement) to determine which version drives better results. ← Back to all Meta Blueprint Certification Questions 赞赏 certificationdigital marketingexam answersFacebook BlueprintMeta Blueprint