Question Jacob’s physical toy store relies on offline metrics such as store visits and in-store sales. He has heard that there are specialized campaign types that can help him meet these kinds of goal…
Question Which of the following matches a benefit of machine learning? Options Alleviates the strain on marketing resources by creating manual tasks. Tailors bids to each machine, using relevant signa…
Question Ads are likely to be most contextually relevant to the sites on which they appear when using: Options Affinity audiences Topic targeting In–market audiences Remarketing Answer Topic targeting…
Question Google Ads was constructed around three core principles focused on helping your business reach its online potential. The first of these core principles is relevance. Google Ads connects your …
Question A direct response advertiser would like to promote a new line of non–stick cookware that is being sold on an e–commerce site via a display ad. She should choose a landing page for the ad that…
Question Your client Christina wants to drive traffic to her site. She has return–on–investment goals and is already using Google Ads conversion tracking. Which bidding strategy would you recommend? O…
Question An agency is interested in using automation to more effectively manage their Google Display campaigns. What’s one automation model that Display campaigns provide? Options Automated video prod…
Question You might choose to use preferred layouts for dynamic display ads if your client: Options wants to choose the layouts and features wants to choose the features but not the layouts doesn’t car…
Question How long should advertisers wait after creating a new Display campaign before analyzing its performance? Options –3 days 1-2 weeks 1 year 1 month Answer 1-2 weeks ← 返回 Google Ads Display Cert…
Question Lola is in the process of selecting a campaign type to suit her business objectives. Why is it important that she consider business objectives before choosing her campaign type? Options Googl…