This is question 67 of 80 in the Meta Blueprint Certification Exam Answers practice test.
Question
[Scenario-Based] You are launching a campaign for a new clothing line. You want to test whether targeting women ages 25 to 34 or women ages 35 to 44 generates better results. What should you set up?
Options
- Two separate campaigns with different objectives
- An A/B test with audience as the variable ✅
- A single ad set targeting all women ages 25 to 44
- Two separate ad accounts
Answer
Correct Answer: An A/B test with audience as the variable
Explanation
An A/B test with audience as the variable allows you to compare performance between two age groups while keeping all other elements consistent.
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