Q19: A brand has a new goal to get more people to see, share, like, and comment on in…

Q19: A brand has a new goal to get more people to see, share, like, and comment on in…

This is question 19 of 80 in the Meta Blueprint Certification Exam Answers practice test.

Question

[Scenario-Based] A brand has a new goal to get more people to see, share, like, and comment on individual posts on Instagram and Facebook. Which campaign objective is appropriate for this brand?

Options

  • Brand Awareness
  • Engagement ✅
  • Traffic
  • Conversions

Answer

Correct Answer: Engagement

Explanation

The Engagement objective optimizes for actions like likes, comments, shares, and interactions with posts.

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