This is question 12 of 80 in the Meta Blueprint Certification Exam Answers practice test.
Question
[Multiple Choice] How many levels exist when creating an advertising campaign on Facebook?
Options
- Two: campaign and ad
- Three: campaign, ad set, and ad
- Four: account, campaign, ad set, and ad
- One: campaign only
Answer
Correct Answer: Three: campaign, ad set, and ad
Explanation
Meta's advertising structure has three levels: campaign (where you set the objective), ad set (targeting, budget, schedule, placements), and ad (creative and links).
