This is question 18 in the HubSpot Social Media Marketing Certification practice test. All questions are based on the official HubSpot Academy exam.
Question
[Multiple Select] What do senior leaders care about when it comes to your social media plan? Choose all that apply.
Options
- Sentiment ✅
- Competitive advantage ✅
- Click-through rates
- Customer satisfaction ✅
- Number of social followers
Answer
Correct Answer: Sentiment, Competitive advantage, Customer satisfaction
Explanation
Senior leaders care about sentiment, competitive advantage, and customer satisfaction—business-level outcomes, not vanity metrics.
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