Question
Why might a shopper prefer to make a purchase using a retail app rather than a retail website?
Options
- The latest industry news can be presented to a potential customer while they shop.
- An app can serve ads to a potential customer while they’re browsing products.
- Apps can redirect users to the company website to complete a purchase.
- Personal information can be saved in an app to make checkout quick and easy.
Answer
Personal information can be saved in an app to make checkout quick and easy.
