Question You’ve decided to run a new Google Video campaign with an awareness goal. Why should you opt into Google Video partners? Options Because it can give you access to more engagement metrics to m…
Question You’re setting up a video action campaign to convert intent to action. How should you approach your audience strategy? Options You’d focus on those less likely to convert to drive conversion …
Question You’re running a video action campaign to drive more conversions in a simple and cost-effective way in a single automated campaign, and your goal is to drive online sales. What extension shou…
Question You’re running a Google Video campaign with a consideration goal. You want to measure how many people watched your video, so what measurement solution should you use? Options You’d use use co…
Question You’re planning to run a video action campaign. How should you approach your measurement strategy? Options Measure the full value with Google Ads conversion tracking and exclude lighter conve…
Question You’re planning to run a video action campaign and want to start with lower-funnel audiences and then expand. Which of the following combinations aligns to that approach? Options Start with y…
Question You’re planning to run a Google Video campaign with a consideration goal, and you want to understand the extent to which your campaign influences viewer perception or intent for your product.…
Question You’re planning to run a Google Video campaign with a consideration goal, and you want to measure how many people watched your video. What measurement solution should you use? Options Core pe…
Question You’re making a video ad with the goal of driving reservations for a tourism company on their website. Which of the following call-to-actions (CTAs) should you use in the ad? Options Check us…
Question You’re developing a storyboard for a video ad with the goal of optimizing for view completions. What technique should you use to grab and sustain viewers’ attention? Options Build suspense wi…