Question Your goal is to increase purchase intent for your products. What type of Google Video campaign should you use to achieve that goal? Options Online sales Product and brand consideration Brand …
Question Your marketing objective is to build awareness. What audience solutions should you consider using in your Google Video campaign? Options In-Market Audiences and Custom Audiences Affinity Audi…
Question You’re creating a video ad with a purpose to ask people to take action on your website. What technique should you use in your video ad? Options Provide multiple options for how viewers can ta…
Question YouTube advertisers should understand which of the following trends about streaming? Options People watch YouTube on connected TV devices, which further extends YouTube’s reach. Production co…
Question You’re determining which audience solutions to use in your Google Video campaign with an awareness goal. Which two should you consider? Options Affinity Audiences and Life Events In-Market Au…
Question YouTube serves users, creators, and advertisers in which of the following ways? Options Trust, innovation, and connection Trust, growth, and connection Trust, growth, and creativity Trust, in…
Question You’re developing a storyboard for a video ad with the goal of optimizing for view completions. What technique should you use to grab and sustain viewers’ attention? Options Build suspense wi…
Question You’re making a video ad with the goal of driving reservations for a tourism company on their website. Which of the following call-to-actions (CTAs) should you use in the ad? Options Check us…
Question You’re planning to run a Google Video campaign with a consideration goal, and you want to measure how many people watched your video. What measurement solution should you use? Options Core pe…
Question You’re planning to run a Google Video campaign with a consideration goal, and you want to understand the extent to which your campaign influences viewer perception or intent for your product.…