Question Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to …
Question What two ad extension types can also be served as automated ad extensions? (Choose two.) Options Location extension Promotion extension Call extension Sitelink extension Callout extension Ans…
Question An advertising executive takes over a Google Search ads campaign. On his Google Ads Recommendations page he notes that the campaign’s optimization score is 40%. What does this score indicate?…
Question What’s the primary benefit of using structured snippet extensions in your ads? Options Lets you show your business address, phone number, and a map marker alongside your ad text. Allows poten…
Question Automated bidding does the heavy lifting for advertisers on Google Ads. What does automated bidding use to set the right bid for every auction? Options Ad extensions Manual control Seller rat…
Question Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads …
Question Bob’s electronics company is launching a new television called UltraView1000. Bob decides to use broad match in his Search Ads campaign with the keyword “television.” How will broad match ben…
Question Yan is working on a Remarketing List for Search Ads campaign. Which user could be added to a valid Remarketing audience list to ensure optimal results? Options Someone who has heard of his co…
Question As an advertiser, creating your first text ad in Google Ads is a simple five-step process. Arrange the five steps in order, with the first step on top Options First step: Sign in to the Googl…
Question What’s a key objective in delivering ad extensions? Options Opening up additional ad space to extend character limits. Making ads more appealing with the use of image and video assets. Giving…