Question Clara’s colleague recommended that she use a built-in tool called Bid Guidance for her existing Google App campaign. What information can Clara expect to see when using Bid Guidance? Options …
Question Carol wants to review view-through conversions for her Google App campaign but doesn’t know where to find this data. What should she do? Options She should look at total conversions, which au…
Question Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics mi…
Question Betty’s manager is wondering why she needs to spend time on her new Google App campaign, as machine learning helps to automate a significant amount of the campaign. What are three things that…
Question Ben just launched an app for his pizza delivery business. Which three in-app actions are most applicable for Ben’s business? (Choose three) Options Enter address Add payment Coupon redemption…
Question Before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Which two questions should the company consider? (Choose two) …
Question At what level in the Google Ads interface does the marketer select Android or iOS as the mobile app platform? Options Reporting level Ad group level Campaign level Asset level Answer Campaign…
Question As a marketer for an eCommerce business, which reason highlights why apps matter to you? Options These apps are the top downloaded app type on Android and iOS. These apps are used by over hal…
Question Angela is explaining the advantages of machine learning in Google App campaigns to her colleagues. Which two statements are strong arguments for using machine learning over human input? (Choo…
Question An education company is uploading image assets for their Google App campaign. What are three guidelines that they should follow to optimise their image asset mix? (Choose three) Options Inclu…