When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?

When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?

Question

When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?

Options

  • Viewable cost per impression (CPM)
  • Target return on ad spend (tROAS)
  • Maximize conversion value
  • Enhanced cost-per-click (eCPC)

Answer

Target return on ad spend (tROAS)


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