This is question 1 of 76 in the Google Analytics 4 (GA4) Certification Exam Answers practice test.
Question
[Multiple Choice] What is the foundation of data collection and reporting in Google Analytics 4?
Options
- Sessions
- Pageviews
- Events ✅
- Dimensions
Answer
Correct Answer: Events
Explanation
GA4 uses an event-based data model. Every user interaction is tracked as an event, replacing the session-based and hit-based model used in Universal Analytics.