This is question 26 of 26 in the SEMrush Content Marketing Certification Exam Answers practice test.
Question
[Multiple Choice] When you're running a content audit, what is the first thing you need to do?
Options
- Write out the original goals/objectives ✅
- Compile all content URLs into a spreadsheet
- Collect engagement metrics from social media
Answer
Correct Answer: Write out the original goals/objectives
Explanation
Before auditing content, you must revisit your original goals and objectives to evaluate content performance against what you set out to achieve.
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