Question What can the Performance Planner recommend? Options Campaign-level Target CPA (cost-per-acquisition) Applying bid adjustments to specific locations Including or excluding “Google search partn…
Question Jake’s been trying to build brand awareness for his new clothing line. Initial branding attempts were successful, but he now wants to scale things to a larger degree. Jake can reach a wide au…
Question Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions and has a CPA (cost per acquisition) of $5. Ben needs to sell excess inventory. To meet…
Question What’s one reason to use a responsive display ad for your campaign? Options You want to upload your ads. You want to increase control of your ad format. You want to meet your company’s brandi…
Question How does Google Display ads grow marketing results for advertisers? Options It harnesses best-in-class signals to place ads against the most relevant content. It determines a user’s primary m…
Question Which statement is true about Responsive Display Ads? Options The ads can meet exact branding requirements. The ads adjust to available screen space when delivered. They offer the advertiser …
Question Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet with the help of a Di…
Question Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. …
Question Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. Which type of automated bidding strategy would be best for…
Question What is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis? Options A / B testing Google Ads are updated automatically Click-through rate averag…