Question What’s an advantage of responsive display ads? Options They offer complete control over the way your ads look and feel. They enable publishers to receive 100% of the CPC. They help limit ads …
Question Siona is planning a new Google Ads campaign with the goal of capturing a minimum number of impressions for her ads. What type of automated bidding strategy should Siona use? Options Target co…
Question You’d like to show your ads to users searching for custom t-shirts. Which targeting method can you use? Options Keyword targeting Audience targeting Location and language targeting Device tar…
Question Which manual bidding strategy can you use to increase your reach? Options Cost-per-thousand-viewable impressions Cost–per–day (CPD) Cost-per-engagement Cost-per-click Answer Cost-per-thousand…
Question An advertiser is interested in generating conversions through Google Display ads, but they’re relying on the campaign’s help to set bids. Which two bidding strategies used in Display campaign…
Question What is a key benefit of Display campaigns? Options Advertisers can provide minimal input to create a Display campaign. Display campaigns provide highly-segmented insights for daily campaign …
Question Your client has a Mexican restaurant and wants to increase brand awareness in the local community. What type of ad would you create to help reach your client’s goal? Options A text ad with a …
Question Which bidding option is best suited for an advertiser focused on branding goals? Options Viewable cost–per–thousand impressions (vCPM) Cost per acquisition (CPA) Effective cost–per–thousand i…
Question Marta’s Display campaign has delivered results beyond her expectations. She knows she increase returns with added spend, but that’s not possible for her at the moment. How would Performance P…
Question An advertiser has seen a lot of success with Google Search, and they’d like to increase their reach by creating a Display campaign. They’d like the setup to be as effortless as possible. What…