Question What are two main benefits of utilizing the Insights page? (Choose two.) Options Insights can be used to understand emerging search trends and new converting audiences. Insights can be used t…
Question What are two key benefits of using the Insights page? (Choose two.) Options Understand how much a marketer’s competitors are spending each week. Uncover new consumer insights such as rising s…
Question What are the ways that Explanations can be used to improve the performance of campaigns? Options To reveal top asset combinations for every campaign type in a particular account To uncover wh…
Question What are the variables that affect whether an optimization score recommendation is surfaced in an account? Options Information gleaned from algorithms that identify the changes necessary for …
Question What are Responsive Search Ads good for? Options They limit a marketer’s ability to compete in more auctions and match to more queries. They manually select the best combination of headlines …
Question On a fixed annual budget, what’s an effective way to ensure that you have the budget flexibility you need to experiment with campaigns to test their effectivenes? Options Check out industry r…
Question In what two ways does the insights page help a markterer make their workflows for performance evaluation simpler? (Choose two.) Options By pausing campaigns automatically if they have low ad …
Question In traditional marketing organizations, how is budgeting usually handled? Options With fixed annual budgets that don’t adjust according to demand With quarterly budgets that don’t need prior …
Question In a fully AI-powered strategy, which of these three features of Search work in tandem to deliver performance? Options Smart Bidding, Responsive Search Ads, Broad match keywords Smart Bidding…
Question If you’re leading a marketing team and your team’s goal is to support Google’s AI, which of these steps should you prioritize? Options The creation of highly specified silos within the organi…