This is question 8 of 70 in the Search Ads 360 Certification Exam Answers practice test.
Question
[Multiple Select] Which three items can a bid strategy consider when optimizing the performance of a bidding portfolio as a whole? (select three)
Options
- Campaigns ✅
- Agency
- Ad groups ✅
- Keywords / Product Groups ✅
Answer
Correct Answer: Campaigns, Ad groups, Keywords / Product Groups
Explanation
The correct answer is: Campaigns, Ad groups, Keywords / Product Groups. This is based on the official Search Ads 360 documentation and certification exam curriculum.