This is question 21 of 69 in the Campaign Manager 360 Certification Exam Answers practice test.
Question
[Multiple Select] In a Path to Conversion report, when a user selects to “Pivot On Interaction Path,” what are two major differences from the unpivoted report? (select two)
Options
- Each conversion gets its own row with interactions in separate columns ✅
- Each interaction gets its own row with interactions spread across rows
- Rows and columns are flipped ✅
- Rows and columns aren’t affected by a pivot, but can only be filtered when unpivoted
Answer
Correct Answer: Each conversion gets its own row with interactions in separate columns, Rows and columns are flipped
Explanation
Refer to Campaign Manager 360 official documentation for details on this topic.