Question
An online furniture outlet is hoping to create a Performance Max campaign to help them boost sales for a new line of couches. How should they get started with Performance Max?
Options
- Utilize any Smart Bidding strategy as a means of making bids across channels using AI.
- Design effective creatives that are tailored to the new line of couches for which they wish to increase sales.
- Put a limit on the sharing of audience data so that human input doesn’t interfere with AI-powered processes.
- Make sure their Google Merchant Center and Google Ads accounts are separate so that they can avoid overlap
Answer
Design effective creatives that are tailored to the new line of couches for which they wish to increase sales.
