This is question 54 of 76 in the Google Analytics 4 (GA4) Certification Exam Answers practice test.
Question
[Multiple Choice] When Google Ads is linked to GA4, how can Google Ads use audiences from Google Analytics?
Options
- To create new search campaigns automatically
- To use Analytics audiences for ad targeting and bidding ✅
- To replace Google Ads conversion tracking entirely
- To generate Google Ads keywords
Answer
Correct Answer: To use Analytics audiences for ad targeting and bidding
Explanation
Linking enables GA4 audiences to be used in Google Ads for remarketing, ad targeting, and conversion-based bidding.