Options:
- Create ad creatives programmatically
- Send server-side events directly to TikTok for measurement
- Manage ad campaigns via API
- Download performance reports
✅ Correct Answer: B — Send server-side events directly to TikTok for measurement
The TikTok Events API (server-side) allows advertisers to send conversion events directly from their servers to TikTok, complementing the browser-side Pixel and improving data accuracy.