This is question 29 of 74 in the Display & Video 360 Certification Exam Answers practice test.
Question
[Multiple Select] To optimize the campaign towards viewability, which two approaches can an advertiser take? (select two)
Options
- Set the bid strategy to viewable CPM (vCPM) ✅
- Assign viewability targeting ✅
- Only target inventory displayed on mobile apps
- Add a pixel to the Default tag in Campaign Manager
Answer
Correct Answer: Set the bid strategy to viewable CPM (vCPM), Assign viewability targeting