Question When creating a video action campaign, why is it a good idea to opt into optimized targeting? Options Because it’ll remove users from your data segments who aren’t likely to convert. Because …
Question When creating a Google Video campaign with “brand awareness and reach” as the campaign goal, why is using target cost-per-thousand impressions (tCPM) the optimal bidding strategy? Options It …
Question What’s the value of Insights Finder and Find My Audience? Options They help you create audience lists that you can immediately apply to any of your Google Video campaigns. They help you under…
Question What’s the chief driver of return on investment for video campaign effectiveness and the strongest on digital media? Options Platform Brand Media Creative Answer Creative ← 返回 Google Ads Vide…
Question What’s the benefit of opting into Google Video partners for a Google Video campaign with an awareness goal? Options Extending the reach of video ads to YouTube Live streaming and Premieres. E…
Question What’s a benefit of using Google’s Video solutions to achieve your awareness, consideration, or action goal? Options Google’s Video solutions simplify the campaign creation process by automat…
Question What video ad formats are optimized to drive action among potential customers in decision-making moments, making it easier for them to take meaningful actions that you can measure? Options Sk…
Question What type of Google Video campaign should you use if your goal was to increase purchase intent for your products? Options You’d use brand awareness and reach. You’d use product and brand cons…
Question What two video ad formats are optimized for engagement and designed to help customers think of you first when they’re looking to buy? Options Skippable in-stream ads and in-feed video ads Non…
Question What two conversion types should you capture in your reporting in order to measure the full value of your action campaigns? Options Cross-platform and view-based Mono-platform and last click …