Question You work for a creative agency and your client is having trouble connecting meaningfully with potential customers. What technique should you use to help people think or feel something? Option…
Question You work at a marketing agency and your client is looking to understand the short-form content trend. How should you summarize this trend to them? Options Short-form content acts as a discove…
Question You work at a marketing agency and are looking to help your client understand how adding YouTube to their marketing mix will help them achieve their goals. Which three user trends on YouTube …
Question You want to to improve a video ad’s effectiveness. What post-production edit will help you achieve your goal? Options Remove supers so they don’t compete with the audio. Add closed captions s…
Question You want to run a video action campaign starting with lower-funnel audiences, then expanding. What combination best aligns to that approach? Options You should start with your data segments, …
Question You want to reach people who are actively looking to buy certain products or services in the near future so you can grow consideration and interest for your brand. What audience solution shou…
Question You want to reach people based on their interests using your Google Video campaign, but you’re not looking to build or refresh audiences manually. What audience solution should you use? Optio…
Question You want to reach male users who are 35 to 44 years old with your Google Video campaign. What audience solution should you use? Options Custom Audiences Life Events Affinity Audiences Demogra…
Question You want to reach cooking enthusiasts with your Google Video campaign. What audience solution should you use? Options Life Events Demographics and Detailed Demographics Custom Audiences Affin…
Question You want to enter key words based on interest or behaviors for your Google Video campaign. What audience solution should you use? Options Affinity Audiences Infinite Taxonomy Audiences Life E…