Question What are two reasons you should consider app engagement in addition to app discovery when marketing your app? (Choose two.) Options Some users download apps and then forget about them. A sign…
Question What are two reasons why businesses should consider building a mobile app? (Choose two) Options People are spending more time using apps. A mobile app will encourage users to visit their webs…
Question What are two compelling reasons to include an app as part of a marketing strategy? (Choose two.) Options App downloads are growing year over year. While on mobile devices, users spend the maj…
Question What are three reasons why a retail company would invest in app promotion? (Choose three) Options Apps are guaranteed to run faster than mobile sites. Apps automatically look better than mobi…
Question What are the two main objectives of an app marketer? (Choose two) Options Responding to user feedback Generating app reviews Driving app downloads Encouraging app usage Answer Driving app dow…
Question What are the two main marketer objectives for app promotion? Options Engagement and website growth Discovery and engagement Discovery and global expansion Global expansion and in-store sales …
Question What are the two key components of a high-quality app experience? Options Personalization and video quality Technical performance and personalization Technical performance and user experience…
Question What are the three tracking solutions for Google App campaigns? Options Google Analytics for Firebase, app attribution partners, codeless tracking with Google Play. Google App Analytics for A…
Question Walt wants to provide strategic guidance for the Google App campaign that he’s managing. He wants the campaign to work within specific boundaries, towards a desired outcome. Which two setting…
Question Vivian has been put in charge of a few clients who are interested in running Google App campaigns. Some campaigns will use target cost per action (tCPA), while others use target cost per inst…