Question Which two advantages do humans have over machines when it comes to marketing? (Choose two) Options Humans make better strategic decisions. Humans excel at monotonous tasks. Humans think more …
Question Luca is preparing to run a Google App campaign focused on installs. His client wants to know where the campaign will be eligible to run. How should Luca respond? Options Google Search, Google…
Question What are the two key components of a high-quality app experience? Options Personalization and video quality Technical performance and personalization Technical performance and user experience…
Question What’s the advantage of identifying app users with high lifetime value in a Google App campaign? Options Proactively target an audience with most-engaging video assets. Send push notifications…
Question Which two in-app actions are common across a variety of industries? (Choose two) Options Video download Register Application submission Sign-in Answer Register & ← 返回 Google Ads Apps Cert…
Question Machine learning is being incorporated into many marketing activities, but recent research finds that certain activities are harder to automate. What remains a challenge for machine learning?…
Question What are the two main marketer objectives for app promotion? Options Engagement and website growth Discovery and engagement Discovery and global expansion Global expansion and in-store sales …
Question When creating a Google App campaign, what determines a campaign bidding strategy? Options The number of downloads the app has. The industry standard for that particular app. The target-user s…
Question Which two in-app actions are examples of those relevant to the retail industry? (Choose two) Options Tutorial completion Coupon redemption Hotel room selection Add to cart Answer Coupon redem…
Question Measuring across app and web is challenging, yet it’s important for understanding cross-platform behaviour. Which two solutions does Google offer to bridge the measurement gap between app and…