Question A creative agency is creating image assets for an upcoming app campaign. Which two of the following responses are considered best practices? (Choose two) Options Include a call-to-action butt…
Question An education company is uploading image assets for their Google App campaign. What are three guidelines that they should follow to optimise their image asset mix? (Choose three) Options Inclu…
Question Before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Which two questions should the company consider? (Choose two) …
Question Ben just launched an app for his pizza delivery business. Which three in-app actions are most applicable for Ben’s business? (Choose three) Options Enter address Add payment Coupon redemption…
Question Felix is measuring view-through conversions (VTCs) with another network and he’s been advised to measure VTCs with Google too. Why should Felix measure VTCs with Google in addition to the net…
Question A retail company needs to upload creative assets for their app campaign. What aspect ratios are accepted for image assets? Options 1:1 and 1.91:1 only 1:1, 1.91:1, and 4:5 1:1 and 1.75:1 only…
Question Betty’s manager is wondering why she needs to spend time on her new Google App campaign, as machine learning helps to automate a significant amount of the campaign. What are three things that…
Question Alex read a lot about Google App campaigns, and he’s eager to start one of his own. What’s the first thing he should do before jumping into Google Ads interface? Options Define a goal that he…
Question Google App campaign objectives should depend on which of the following? Options The stage of app maturity Reviews left by people using the app Short-term events in relevant industries The obj…
Question Google Ads follow the Media Rating Council’s standards for viewability. What’s required for an ad to be counted as a viewable impression? Options An ad must be more than 50% on screen for mor…