Question Francis wants to increase his Google Ads skills and optimize results for his clients. What two best practices should Francis adopt? (Choose two.) Options Set a keyword bid of at least $10 for…
Question Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization s…
Question What’s the primary benefit of using structured snippet extensions in your ads? Options Lets you show your business address, phone number, and a map marker alongside your ad text. Allows poten…
Question Helen’s Heating and Air (HHA) wants to encourage interest in their new smart refrigerators. They know that WidgetCo also sells smart refrigerators. HHA’s marketing manager creates the broad m…
Question You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on? Options Removing an extension from the ad. Increasing t…
Question An advertising executive takes over a Google Search ads campaign. On his Google Ads Recommendations page he notes that the campaign’s optimization score is 40%. What does this score indicate?…
Question You are working to improve the quality score of a Google Search ad by increasing your eCTR. Your goal is to have more users click on the ad and ultimately visit your website. What might incre…
Question Your Google Search text ad has three main components. The first is a headline, and the second is a description. What’s the third component? Options The promotion behind your advertisement. Th…
Question You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help? Options With Google Ads, your ads will show on every av…
Question How does automating your bid contribute to a successful Google Ads campaign? Options Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent. Cross-refere…