Question Frank runs a scuba-diving business that offers lessons and sells scuba-diving equipment. Frank wants to engage with users who are researching scuba-diving lessons. Which marketing objective s…
Question Marco newest client believes Google Ads would be the ideal platform for his services, but he’s worried that his business can’t afford to compete. What can Marco explain about Google Ads to ea…
Question You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google Ads a viable option? Options Google Ads guarantees phone calls to …
Question Kevin is determining which Google Display Ads format to use, and choosing between efficiency and control. Match the ad he’s creating to the appropriate ad format option. Options Efficiency (…
Question Why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign? Options User intent and likelihood to complete valuable actions for your business do n…
Question How can Performance Planner serve your business? Options By finding areas of your total budget that could contribute to marketing By teaching your employees the fundamentals of personal budge…
Question Which statement is true about the value of Google Display Ads? Options It enables advertisers to reach customers searching for specific search terms. It uses best-in-class automation and bidd…
Question Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. …
Question Trevor has discounted an entire line of products on his website and wants to use Google Display Ads to drive sales. How does Google Display Ads targeting help Trevor reach his marketing objec…
Question Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using? Options Maximize clicks Target imp…