Question Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy. What value can be recogni…
Question Mario is working on a text ad that will run on the Google Search Network. He filled in each component with the necessary information. What component asked Mario to highlight unique details ab…
Question Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to …
Question What two ad extension types can also be served as automated ad extensions? (Choose two.) Options Location extension Promotion extension Call extension Sitelink extension Callout extension Ans…
Question An advertising executive takes over a Google Search ads campaign. On his Google Ads Recommendations page he notes that the campaign’s optimization score is 40%. What does this score indicate?…
Question What’s the primary benefit of using structured snippet extensions in your ads? Options Lets you show your business address, phone number, and a map marker alongside your ad text. Allows poten…
Question Automated bidding does the heavy lifting for advertisers on Google Ads. What does automated bidding use to set the right bid for every auction? Options Ad extensions Manual control Seller rat…
Question Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads …
Question Bob’s electronics company is launching a new television called UltraView1000. Bob decides to use broad match in his Search Ads campaign with the keyword “television.” How will broad match ben…
Question Yan is working on a Remarketing List for Search Ads campaign. Which user could be added to a valid Remarketing audience list to ensure optimal results? Options Someone who has heard of his co…